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DestinationOman Tourism Publication initiates welfare campaign with Dar Al Atta’a this Ramadan

June 14, 2016

MUSCAT: DestinationOman, which is one of Sultanate’s most popular and credible annual tourism publications is partnering with Dar Al Atta’a Charity organisation as part of its corporate social responsibility to help the less privileged. Coinciding with the twelfth anniversary of the publication, it will be donating one rial from every copy sold of the 2016-17 edition, towards charity, until the end of Ramadhan 2016.

The book that is priced OMR. 5.000 per copy is an informative guide and pictorial treatise on the Sultanate of Oman’s tourism potential. The aesthetically produced A4 size publication is packed with stories on tourism destinations aptly illustrated with stunning pictures, many of which are contributed by the readers themselves while others by celebrated photographers and travel writers. The book helps the tourists, visitors and residents to know better about the Sultanate and presents the best of Oman to the world outside. The latest edition also features a new section called ‘Real Experiences’ where select tourism properties have been visited, experienced first hand, photographed and been written about.

“It is our humble way of giving back to the society”, said Deepak Nair who founded this book brought out the first issue in 2004. He added that over the years DestinationOman had become a very sought after publication and a compelling brand on Oman tourism and its facilities. “The book is actively supported with a high traffic website www.destinationoman.com that was launched way back in 2001. And, actually it is the continuous and encouraging feedback received from the website that spurred us to launch the printed edition”, he added.

Thanking DestinationOman for the initiative and support, Maryam Al Zadjali, Chairperson of Dar Al Atta’a, urged individuals, corporates and institutions to make best use of this opportunity and contribute generously for the benefit of the less privileged by buying copies of the 2016-17 edition of DestinationOman. Orders can be placed directly with DestinationOman by sending an email to: orders@destinationoman.com or calling +968 93972362.

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